# Creating an Etsy listing, from final SEO to publish (/docs/quick-skills/etsy/listings-and-images/etsy-listing-creation)

---
type: Document
title: "Creating an Etsy listing, from final SEO to publish"
description: Sir Zakria Afzal's Listing Creation class, finalizing the title, description and tags, the order to pick tags in, and each step of building the listing from photos to price, plus shop sections.
status: stable
order: 53.2
added: 2026-10-21T01:33:00Z
generated: { by: human:ahmedraza, at: 2026-10-21T01:33:00Z }
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  approval: { by: human:ahmedraza, at: 2026-10-21T01:33:00Z }
sources:
  - id: zakria-afzal-listing-creation
    title: "Etsy course: Listing Creation on Etsy, by Sir Zakria Afzal"
    resource: "Listing Creation on Etsy class of Sir Zakria Afzal's Etsy course, notes taken by human:ahmedraza"
verified: [{ by: human:ahmedraza, at: 2026-10-21T01:33:00Z }]
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---

*This whole document is from the Listing Creation on Etsy class of Sir
Zakria Afzal's Etsy course.*

## Before you start: finalize your SEO

- Finalize the **title**, **description** and **tags** according to the
  guidance you have learned (see [Etsy SEO: the ranking formula, keyword
  layering, and writing the title, tags and
  description](etsy-seo-ranking-formula-and-keyword-layering.md)).
- Always put **your own keyword at the start of the title**.
- Take your **tags** from your competitors.[^zakria-afzal-listing-creation]

## The order to pick tags in

| Priority | Competition | Search |
| --- | --- | --- |
| 1 | Low | High |
| 2 | High | High |
| 3 | High | Low |

Give priority to **low competition, high search** tags. Then use **high
competition, high search** tags, and after that **high competition, low
search** tags.[^zakria-afzal-listing-creation]

## How to create the listing

1. **Add photos.**
2. Put your **keywords in the image names** as well.
3. If you have made a **video**, upload it too. One video can be uploaded.
4. **Select the category**, for example **Digital Print**.
5. Use **Made on order** only when you are selling a **custom product**.
6. Now add the **title**, **description** and **tags**.
7. A **physical product** has material, sizing and so on. For a **digital
   product**, ignore all of these.
8. Set the **price** by looking at your competitors, but write the price
   **high**, then put a **discount** on it later, and keep adjusting the
   discount.
9. Look through the **remaining checks** and complete them as
   well.[^zakria-afzal-listing-creation]

## Create shop sections

Make **sections** in your shop as well, so that the buyer gets a good
experience.[^zakria-afzal-listing-creation]

[^zakria-afzal-listing-creation]: Listing Creation on Etsy class of Sir
    Zakria Afzal's Etsy course, notes taken by the record's owner.

## Class infographic

![Infographic: Creating an Etsy listing, from final SEO to publish](etsy-listing-creation-infographic.webp)
