Off-page SEO
Backlink profile
4 lessonsStart lesson 01
In this section4
- Lesson 01Anchor text types and backlink URL distributionThe five anchor-text types, the ratio to use across a backlink campaign, and how to split backlinks between a homepage and inner pages by site type.Read lesson
- Lesson 02Building backlinks from top authority sitesA strategy for earning backlinks from the internet's highest-authority platforms (YouTube, Instagram, Reddit, GitHub, and similar) by participating genuinely rather than spamming.Read lesson
- Lesson 03Top authority sites by Ahrefs rankThe first 149 domains from Ahrefs' global authority ranking, for identifying real backlink targets in the top-tier bracket instead of guessing which platforms qualify.Read lesson
- Lesson 04Reading a backlink profile: a worked exampleA real backlink-profile export (referring URL, DR, domain traffic, linked domains, and external links), walked through as a worked example of the reverse-engineering method, taught by Dr Shahid.Read lesson
Off-page SEO fundamentals
What off-page SEO and backlinks are, why social signals matter, how to read a competitor's backlink profile, and the foundation links every site should build first.
Anchor text types and backlink URL distribution
The five anchor-text types, the ratio to use across a backlink campaign, and how to split backlinks between a homepage and inner pages by site type.