AskSEO

Finding nichesLesson 7 of 8

Finding niches, Method 7: a topic search in Ahrefs Content Explorer, then reverse engineering

Searching a topic "everywhere" in Ahrefs Content Explorer, filtering to Domain Rating 0 to 20, and reverse engineering the best site's organic keywords and its competitors to find goldmine niches.

human reviewedAhmed Raza1 min

Taught by Sir Tanveer Nandla, in Class 12 of the SEO module, Niche Research (Next Method).

Steps

  1. Go to Ahrefs and open Content Explorer.
  2. Type the name of any topic, for example "AI convertor", and search it with Everywhere selected.1
  3. Topics like this one can be pulled out of ChatGPT.1
  4. Now play with the filters: set Domain Rating to 0 to 20, apply it, and show the results.1
  5. Click on the websites in the results. Each one shows its total pages, total traffic and DR.1
  6. Take the website that looks best and go to its organic keywords.
  7. Reverse engineer it. This is where goldmine niches turn up.1

Go on to its competitors

When you explore any website in Ahrefs, it also shows that website's top competitors. Open those as well, explore them and work on them the same way.1

Site age

A younger site is easy to compete with, and an older site is harder to compete with.1

Class infographic

Class infographicTap the image to zoomInfographic: Finding niches, Method 7: a topic search in Ahrefs Content Explorer, then reverse engineeringFinding niches, Method 7: a topic search in Ahrefs Content Explorer, then reverse engineeringOpen full size

Footnotes

  1. iSkills SEO Class 12 notes, Niche Research (Next Method), taught by Sir Tanveer Nandla. ↩ ↩2 ↩3 ↩4 ↩5 ↩6 ↩7

More in this chapter7

  1. LessonFinding niches, Method 1: reverse-engineering marketplacesFinding a profitable niche by browsing site-selling marketplaces, reverse-engineering a successful site's keywords, and watching for brand hijacking.Read lesson
  2. LessonFinding niches, Method 2: the Ahrefs/SEMrush filter methodFinding a low-competition niche directly inside a keyword-research tool, using volume, DR, and word-count filters.Read lesson
  3. LessonFinding niches, Method 3: AI tools and NLP categoriesUsing ChatGPT prompts and Google's NLP content categories to brainstorm low-competition niche and sub-niche ideas.Read lesson
  4. LessonFinding niches, Method 4: backlink mining and UGC intent mismatchesMining a giant authority site's newest backlinks to find fresh niche sites worth replicating, and using UGC sites like Reddit and Quora to spot intent mismatches worth building for.Read lesson
  5. LessonFinding niches, Method 5: SaaS and AI tool marketplacesReverse-engineering profitable SaaS, AI-tool, and app niches from marketplaces built for that stack: Acquire.com, Product Hunt, AppSumo, and the Chrome Web Store.Read lesson
  6. LessonFinding niches, Method 6: replicating one strong page from Ahrefs Content ExplorerUsing Ahrefs Content Explorer with a language filter and a low DR filter to find high-traffic pages, then building a dedicated website around one page rather than copying the whole site.Read lesson
  7. LessonAutomating niche research: Ahrefs MCP connected to ClaudeConnecting the Ahrefs MCP server to Claude so that the assistant finds goldmine keywords (DR under 20, AI related) and reverse engineers a site you want to replicate, with a better prompt giving a better answer.Read lesson

Finding niches, Method 6: replicating one strong page from Ahrefs Content Explorer

Using Ahrefs Content Explorer with a language filter and a low DR filter to find high-traffic pages, then building a dedicated website around one page rather than copying the whole site.

Automating niche research: Ahrefs MCP connected to Claude

Connecting the Ahrefs MCP server to Claude so that the assistant finds goldmine keywords (DR under 20, AI related) and reverse engineers a site you want to replicate, with a better prompt giving a better answer.