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Keyword researchLesson 2 of 7

The exact roadmap to start using keywords on Etsy

A beginner's roadmap from Sir Zakria Afzal, getting seed keywords from ChatGPT, checking them in eRank against the criteria, confirming they are not copyright or trademark, and building a whole shop on one good keyword.

human reviewedAhmed Raza1 min

This whole document is from the Exact Roadmap: How to Start Using Keyword class of Sir Zakria Afzal's Etsy course on YouTube, a separate course from the iSkills Etsy module.

The roadmap

  1. If you are still a beginner and do not know a keyword or a niche, ask ChatGPT. It will give you a lot of keywords and seeds.
  2. Put them into eRank, look at them step by step, and keep taking out the ones that meet the criteria.
  3. Put each keyword you find into ChatGPT and ask whether it is copyright or trademark. If it is not, that is your keyword.1

One keyword, one shop

Once you find one good keyword, build your whole shop on it.1

Getting more keywords out of a keyword

  • You can take more keywords out of a keyword. For example, wall art is a keyword, and wall and art inside it are separate keywords.
  • Just keep spying and reverse engineering, and you will find a lot of keywords. To sort them, you can use Niche Deck.1

Class infographic

Class infographicTap the image to zoomInfographic: The exact roadmap to start using keywords on EtsyThe exact roadmap to start using keywords on EtsyOpen full size

Footnotes

  1. Exact Roadmap: How to Start Using Keyword class of Sir Zakria Afzal's Etsy course on YouTube, notes taken by the record's owner. ↩ ↩2 ↩3

More in this chapter6

  1. LessonEtsy SEO and keyword researchWhat an Etsy listing is made of, why keyword research is most of Etsy SEO, and why a dedicated tool like RankKW exists for it.Read lesson
  2. LessonFinding Etsy keywords in bulk: three methods and the selection formulaThree ways to collect related Etsy keywords in bulk (manual autocomplete, an AI prompt, and mining the top 10 listings' titles) and the metric combination a keyword has to pass before you use it.Read lesson
  3. LessonEtsy keyword research mastery: the types of keywordsThe kinds of Etsy keywords (short, mid and long tail, focus, secondary, modifier, theme, color, delivery type, audience, occasion, platform) and the rules for choosing between evergreen and seasonal keywords.Read lesson
  4. LessonEtsy manual research methods, and the shop assignment criteriaThe manual ways to find Etsy keywords taught in Classes 12 and 13 (autocomplete, alphabet, category, Google, competitor titles and tags, word frequency, keyword gap and more), and the criteria a shop must meet before you replicate it for the assignment.Read lesson
  5. LessonRankKW: the Etsy SEO tool and shop criteriaRankKW versus its competitors, the extension workflow, the criteria a shop needs to meet, and a worked assignment.Read lesson
  6. LessonEtsy keyword research, clearing the confusion: copyright, keyword hats, pricing and a strong productWhy copyright keywords get an Etsy account removed, black, grey and white hat keywords, orders without search volume, telling physical from digital, pricing, the strong product formula, and the Niche Deck tool.Read lesson

Etsy SEO and keyword research

What an Etsy listing is made of, why keyword research is most of Etsy SEO, and why a dedicated tool like RankKW exists for it.

Finding Etsy keywords in bulk: three methods and the selection formula

Three ways to collect related Etsy keywords in bulk (manual autocomplete, an AI prompt, and mining the top 10 listings' titles) and the metric combination a keyword has to pass before you use it.